Prepared for Georgia Nephrology · 2026 Strategy Review · Confidential — not for distribution
Nephrology Service Line Performance & Optimization · 2026

A Scalable, Profitable Remote Care Service Line for Georgia Nephrology

The interstitial layer between quarterly visits — where CKD progression, resistant hypertension, dialysis transitions, and transplant-list stability actually move. Modeled for Georgia's largest independent nephrology group: 20 nephrologists and 11 advanced-practice providers across nine metro-Atlanta offices, built on the practice's existing Epic platform.

$0
24-Month Net Reimbursement
$0
24-Month Practice Profit
0
Hospitalizations Avoided
0
Unique Patients in Remote Care · Month 24

Month-24 census is 1,676 active program enrollments (RPM 1,050 + PCM 626); the headline patient figure is 1,238 unique patients after de-duplicating those enrolled in both programs.

Independent Scale · Practice-Level Whitespace

Georgia's Largest Independent Nephrology Group — Built for This, With None of It Built Yet

This is not a turnaround story. Georgia Nephrology is an independent, physician-owned group — 20 nephrologists and 11 advanced-practice providers across nine metro-Atlanta offices, in its 50th year, with its own clinical-research institute and a modern Epic platform. What it does not have is a remote-care service line. The strategic question is how to turn a large, well-run CKD panel into continuous, billable care between visits — and get paid for the layer that produces it.

✓ Verified

31 Providers · 9 Offices · 50 Years

20 nephrologists and 11 advanced-practice providers across Gwinnett, DeKalb, Rockdale, Fulton, Hall, and Walton counties — founded in 1976, the largest independent nephrology group in Georgia.

★ Recognized 2026

10 Atlanta "Top Doctors"

More Georgia Nephrology physicians were named to Atlanta Magazine's 2026 nephrology list than at any other Atlanta group — the referral reputation an independent practice runs on.

✓ Research-Forward

An Active Research Institute

The Georgia Nephrology Research Institute runs industry trials in IgA nephropathy and glomerular disease — a data-comfortable culture that adopts new care models early.

✓ Whitespace

No Remote-Care Program Today

Telehealth and a patient portal are in place; no RPM, PCM, or connected-device program is marketed anywhere by the practice — the interstitial layer is unbuilt and unbilled.

One structural gap defines the opportunity: between quarterly office visits, the panel is clinically invisible. No practice-level RPM, PCM, or TCM program runs today — and progression, fluid overload, and unplanned dialysis starts happen precisely in that window.

The 2026 Payment Environment

The Care Layer Between Visits Is Now Cleanly Billable

Total-cost accountability is coming to kidney care, and the independent groups that own the daily signal will define the terms. What changed for 2026 is that the operational answer — continuous, documented management between visits — is cleanly reimbursable at the practice level today, under fee-for-service.

The Opportunity
~3,000

Eligible Today, None Enrolled

On a Medicare panel of roughly 4,000, about 3,000 patients are eligible for RPM and 3,400 for PCM across CKD and resistant hypertension. None are in a remote-care program today — the entire eligible population is whitespace, and every month of progression between visits is currently unmonitored and unbilled.

New for CY2026
99445 · 99470

Short-Window RPM Is Now Billable

New codes 99445 (2–15-day device supply) and 99470 (first 10 minutes of management) remove the 16-day floor that previously blocked episodic monitoring — making post-discharge windows, post-access-placement recovery, and dialysis-transition stretches cleanly billable for the first time.

Structural
PCM

The Nephrology Care-Management Vehicle

Principal Care Management (99426/99427) pays for monthly management of a single dominant condition — and CKD is the archetypal case. For a single-specialty renal panel, PCM carries the monthly care-management layer and stacks with RPM on the same patient, in the same month.

CKD Stages 3b–5
Resistant Hypertension
Dialysis Transitions & Optimal Starts
Transplant-List Stability
The Operating Model

One Service Line, Three Billing Rails

A named, governed service line with its own P&L and scorecard, rather than a device program bolted onto one diagnosis — built for a renal panel: TCM at every discharge, RPM as the daily signal, PCM as the monthly management spine.

The Nephrology Stack — TCM + RPM + PCM
  • TCM Structured 30-day post-discharge management — the billable bridge from the metro-Atlanta hospitals its physicians round at back into practice-directed care, before the next crisis forms.
  • RPM Device-based BP and weight monitoring — the continuous fluid-status and blood-pressure signal for CKD 3b–5 and resistant-hypertension panels, with titration and escalation between visits.
  • PCM Principal Care Management for the dominant renal condition — the monthly documented touch that carries modality education, transplant-list upkeep, and progression management.
The Engine — Operated by CoachCare
  • Enrollment A dedicated on-site enrollment specialist — staffed at CoachCare's expense — plus referral-driven capture at office visits, discharges, and dialysis-education touchpoints.
  • Monitoring Cellular devices, 24/7 alert-and-triage coverage, and escalation per the practice's standing orders — physicians govern every clinical decision.
  • Billing Claims-ready documentation flowing into the Epic workflow: monthly capture, program-compliance tracking, and audit-ready records for every billed code.
The coordination rules, set once as enrollment policy: PCM and CCM cannot both be billed for the same patient in the same month by the same practitioner — for this panel, PCM is the default and CCM stays off (it models to $0 for a single-specialty renal panel). RPM stacks with PCM. TCM owns the 30-day post-discharge window, then monthly PCM resumes. One care plan lives in the Epic chart; for co-managed patients, the practice owns renal PCM + RPM and the referring PCP owns any primary-care care-management billing.

The CY2026 Billing Stack

ServiceCodes~CY2026 MagnitudeNephrology Use
Transitional Care Management99495 · 99496~$200 / ~$280Every hospital discharge across the metro
RPM setup & device supply99453 · 99454 · 99445 (new)~$20 setup · ~$48/mo99445 unlocks 2–15-day transition windows
RPM treatment management99457 · 99458 · 99470 (new)~$49 + ~$40 add'lMonthly review, titration, escalation
Principal Care Management99426 · 99427~$65 + ~$52 add'lSingle dominant condition (CKD) ≥3 months

The value analysis below uses MAC-locality rates auto-resolved for zip 30046 (Palmetto GBA, Georgia — Atlanta locality).

Connective Tissue

Four Value Layers, One Interstitial Engine

Before any model upside, the service line must stand on its own P&L. Then the same infrastructure — enrollment, devices, alerts, escalation, documentation, billing — compounds through every layer of kidney-care value the practice already carries.

1 · Standalone RPM/PCM P&L
$2.45M modeled net reimbursement and $1.03M practice profit over 24 months, margin-positive from month two — recurring, subscription-like professional-fee revenue on the existing Medicare panel, before a single value-based dollar.
2 · Kidney-Model Readiness
The operational spine every kidney value model requires — built now, under fee-for-service. A consented longitudinal panel, documented monthly management, continuous physiologic data, and a working readmission-prevention loop are exactly what a total-cost kidney model (CKCC and whatever succeeds it) is built on. The service line earns on its own today and is model-ready the day the practice chooses to enter one. No current value-model participation is assumed.
3 · Delayed Dialysis & Crash-Start Avoidance
The highest-cost failure mode in kidney care is the unplanned, catheter-based, in-hospital start. Monitoring-triggered escalation, structured modality education, and timely access planning upstream of the hospitals the group covers slow progression for some patients and convert crash starts into planned ones for others.
4 · Referral Durability
The easiest nephrology group in the market to refer to. A documented monthly touch, shared care plans, and closed-loop reporting back to referring PCPs deepen the referral relationships an independent practice runs on — an independence-preserving asset that compounds monthly.
In the Chart You Already Use

Integrated With the Practice's Epic Environment

Georgia Nephrology runs on a nephrology-specific Epic build, with the MyChart patient portal already in patients' hands. CoachCare integrates bi-directionally with Epic — enrollment flags, discrete device vitals, care documentation, and automated claims land in the existing workflow. Clinicians never learn a new system, and patients begin RPM and care-management services in under five days from the moment a physician flags them.

Epic The practice's EMR environment One chart & task list Orders & flags Vitals & flowsheets MyChart portal Billing workflow CoachCare Remote care platform Cellular devices 24/7 monitoring Health coaches Enrollment team Billing engine FROM EPIC Enrollment flags & patient health history BACK INTO EPIC Discrete vitals — data, not PDFs Care summary & compliance documentation Real-time enrollment status Claims-ready billing output, every patient, every month Clinicians stay in the chart they already use — the program lives inside the existing workflow

$4,000 · $150/mo · $1.50/pt

Catalog integration pricing for Epic — one-time setup, monthly maintenance, per-patient fee. Final scope is confirmed in contracting against the practice's exact Epic configuration.

Automated claims in Epic

CoachCare is the only care-management platform integrated with Epic that generates claims automatically — removing the manual per-patient, per-month claim step and speeding reimbursement.

The whole program lives inside the Epic environment — enrollment, monitoring, documentation, and billing are one workflow, not a second system bolted alongside the chart the nephrologists already work in.
CoachCare Value Analysis · Modeled for Georgia Nephrology

The Value Analysis

A 24-month forecast for the practice: 31 referring providers across nine offices, a dedicated on-site enrollment specialist staffed at CoachCare's expense, MAC-locality rates for zip 30046, and Epic integration. Kidney-model total-cost upside and avoided-admission savings are not in these numbers — they are upside on top.

Active Program Enrollments Under Remote Care

Monthly active census by program — active program enrollments, not unique patients · physician referrals (5/provider/mo, 70% acceptance) + 1 on-site enrollment specialist (80/mo), net of discharges · RPM reaches its 1,050-enrollment ceiling in month 15; PCM climbs toward its 1,020 ceiling, still ramping at month 24

Monthly Economics — Revenue, Fees, Profit

Net reimbursement (after denials, coinsurance bad debt) vs. CoachCare fees · month 1 is the forecast's only negative month (one-time implementation and EMR-integration fees); profit turns positive in month 2

24-Month Net Reimbursement Mix

$2.45M total across the two-program nephrology stack — CCM is structurally $0 for a single-specialty renal panel; PCM carries the care-management layer

The Financial Summary

ProgramYear 1Year 224-Month
RPM net reimbursement$509,416$1,221,319$1,730,735
PCM net reimbursement$172,738$541,931$714,670
Total net reimbursement$682,154$1,763,250$2,445,405
CoachCare program fees$372,545$981,909$1,354,454
Ancillary & one-time fees$29,191$30,843$60,034
Practice profit (after all fees)$280,418$750,498$1,030,917
24-month practice margin: 42.2% of net reimbursement. Includes an on-site enrollment specialist staffed at CoachCare's expense — embedded value that is never subtracted from the practice profit above.

Full model available as a companion workbook.

Scenario Explorer — Build Your Own Forecast

Adjust the assumptions and watch the 24-month forecast recompute live.
24-mo net reimbursement
$2.45M
24-mo practice profit
$1.03M
Active enrollments at month 24
1,676
Hospitalizations avoided
~116
44,441

Billed Claims / Units

Recurring, subscription-like professional-fee volume over 24 months.

183,199

Physiologic Readings

A continuous BP and fluid-status picture of the CKD and hypertension panels between visits.

~116

Hospitalizations Avoided

≈ $1.74M in avoided acute cost at $15K per admission — the crash starts and fluid-overload admissions caught upstream.

9.9

FTE-Years Absorbed

20,548 care-team hours of monitoring, outreach, and documentation handled by the service line.

Implementation

Contracted in 30 Days.
Margin-Positive From Month Two.

CoachCare operates as the service line's engine — enrollment outreach, device logistics, 24/7 monitoring, and billing-ready documentation — while Georgia Nephrology's physicians govern protocols and every clinical decision. Full-service delivery means launch requires no new practice headcount; the one-time implementation and EMR-integration fees land in month 1 (the forecast's only negative month), with cumulative breakeven in month 3.

Month 1

Contract & Integrate

Contracting (EMR product/version confirmation, BAA); Epic integration; standing orders and alert thresholds; enrollment specialist onboarded; chart-count validation of the panel estimate begins.

Months 2–4

Launch Wave 1

First cohort enrolled — CKD 3b–5 RPM plus renal PCM. Margin-positive from month two, cumulative breakeven in month three, first monthly scorecard delivered.

Months 5–15

Scale to the RPM Ceiling

RPM census reaches its 1,050-enrollment ceiling in month 15; TCM handoff live across the hospitals the group covers; first quarterly service-line scorecard delivered.

Months 11–24

Deepen PCM & Wave 2

PCM census 316 at month 12 and still climbing — still short of its 1,020 ceiling at month 24, so PCM carries the growth through year two and beyond; home-dialysis persistence and transplant-stability cohorts enrolled; panel validation complete and the Value Analysis re-run on chart counts.

The Proving Ground

Start Where the Panel Concentrates: the Lawrenceville Flagship

The Lawrenceville headquarters on Hurricane Shoals Road is the natural first wave — it anchors a large share of the Gwinnett panel, sits at the center of the group's hospital rounding loop where discharges surface, and puts the enrollment specialist where office visits, post-discharge follow-ups, and dialysis-education touchpoints already converge.

A main-office-first launch lets one site's physicians and staff shake out the workflow, then produces the internal evidence — census, capture rate, revenue per patient-month, unplanned-start signal — that makes the practice-wide rollout a data decision, not a leap.

Scale path: Lawrenceville proves it → the Gwinnett-corridor offices (Buford, Suwanee, Snellville) join in the second wave → the model extends across all nine offices. Same protocols, same Epic build, zero re-implementation.

The First 90 Days

Anchor cohorts: the CKD 3b–5 monitoring panel and the renal PCM panel, with resistant-hypertension patients folded into the RPM pathway
MilestoneTarget
Epic integration + standing-order sign-offDay 30
First billable enrollmentsDay 30–45
Margin-positive monthly run rateMonth 2
Cumulative breakevenMonth 3
Active program enrollments by Day 90*~180
Go / scale decision with full unit economicsDay 90

*The modeled months 1–3 practice-wide program census (37 → 97 → 180 active RPM + PCM enrollments), concentrated at the flagship office during the first wave.

About CoachCare

The Experience to Get It Right

The service line described on this page runs on infrastructure already proven at national scale.

500,000+

Patients Managed

Over 400 conditions managed for 500,000+ patients.

10,000+

Clinicians on the Platform

Providers running remote care programs on CoachCare today.

1,000+

Programs Implemented

Remote care programs implemented for provider organizations.

5M+

Claims Generated

Care-plan coding and billing that has produced over 5 million claims.

100M+

Data at Scale

Over 100 million vitals recorded and 4 million+ care actions.

Policy Watch · CMS-1848-P

2027 Proposed Rule Insights

CMS's CY2027 Physician Fee Schedule proposed rule, published July 16, 2026, proposes to reprice remote physiologic monitoring. Here is what it reaches, what it leaves alone, and how the operating model behind this service line absorbs it.

1

The Proposal Is Confined to RPM

CMS's remote-monitoring proposals sit in one code family: RPM. CCM, PCM, and TCM are not part of them. That distinction lands directly on this forecast — PCM carries $714,670 of the modeled $2,445,405 in 24-month net reimbursement, and the TCM touch at discharge is outside the proposal entirely. Neither is in scope.

2

CoachCare Is Building the Contingencies Now

The delivery model has more than one shape, and CoachCare is preparing each so the service line's economics hold wherever the rule settles. One unbundles the program into its parts — SaaS platform, device logistics, and program enablement — priced as components. Another engages CoachCare to run the staffing itself, an MSO-style arrangement in which the practice owns the clinical program and the billing while CoachCare carries the labor model. Neither requires re-architecting the service line described on this page.

3

ACCESS Moves Remote Care to Risk-Based PMPM

Alongside the fee schedule, CMS's ACCESS Model pays remote care as a risk-based per-member-per-month arrangement rather than per code: recurring per-beneficiary payments, half of each one withheld and reconciled against outcome attainment. Cardiometabolic care is among its four clinical tracks. What earns under that structure — controlled pressures, titrated therapy, decompensations caught early — is what this service line is built to produce.

What the Proposal Actually Takes Off This Forecast

This forecast repriced code by code at CMS's CY2027 proposed values, at this practice's own MAC locality rather than national averages. Same enrollment, same phasing plan — only the rates move.

−20.6%
The headline per-code cut — device supply (99454 / 99445), the code the proposal reprices hardest.
→
−9.4%
The RPM patient-year, because device supply is only 32% of it — the management codes barely move.
→
−6.8%
The whole service line, because PCM carries 29.2% of the forecast and is not in scope.
RPM alone — the only code family in scope$1,730,735 over 24 months
−$163,199
−9.4% of RPM
The whole service line — RPM + PCM$2,445,405 over 24 months
−$167,419
−6.8% of the whole

Both bars run on the same dollar scale, so the red slice is nearly the same width in each — the same dollars, measured against a larger base. The empty track on the top bar is the care-management revenue RPM alone does not include.

RPM, retained at CY2027 proposed rates The proposed reduction PCM — not in scope

Repriced at this locality's own geographic adjusters. The RPM reductions fall almost entirely on practice expense, so the untouched work component carries more weight in some localities than others; the same repricing at national rates would be −8.8% on RPM. Of the $167,419, RPM accounts for $163,199 and the care-management arm for $4,219.

Where the Proposal Lands, Code Family by Code Family

CY2026 versus CMS's published CY2027 proposed values, shown at national non-facility amounts so they can be read against CMS's own tables. This practice's locality-adjusted amounts differ; the repricing above uses the local figures.

Code familyWhat CMS proposedCY2026CY2027 proposedChange
In scope — remote physiologic monitoring
99454 / 99445 · device supplyPractice expense recrosswalked$52.11$41.38−21%
99457 · management, first 20 minDirect practice expense removed$51.77$49.59−4%
99458 · management, each addl 20 minDirect practice expense removed$41.42$40.39−2%
99453 · setup and patient educationCrosswalked; one-time per patient$21.71$20.03−8%
Not in scope — the codes the proposal does not reach
99424–99427 · PCMNo structural change proposed$67.80$67.00−1%
99495 / 99496 · TCMNot addressed by the proposalOutside the remote-monitoring provisions entirely

National non-facility amounts; CY2027 values are CMS's own published proposals in Addendum B of CMS-1848-P. The care-management rows show the lead code in each family; every code in those families moves within about 4% in either direction, which is ordinary annual movement rather than a repricing. The RPM reductions are also phased — section 1848(c)(7) of the Act caps any one code's total-RVU reduction at 19% in a single year, and CMS publishes the affected codes, so CY2027 is a single-digit year for a typical program and the remainder arrives no earlier than CY2028.

None of this is final. CMS-1848-P is a proposed rule. The comment period closed September 14, 2026; the final rule is expected in early November, and it takes effect January 1, 2027. CoachCare is leading the advocacy — filing comments, putting the device cost and pricing evidence in front of CMS that the rule itself states the agency does not have, and helping practices file their own. This practice gets the final rates, and the model rerun against them, the week they publish.
Why CoachCare for Georgia Nephrology

Built for the Way This Practice Runs

Six reasons this partnership fits Georgia Nephrology specifically, not remote care in general.

Epic

We run inside the chart you already use

CoachCare integrates bi-directionally with Epic: eligibility flags and orders leave the EHR, and discrete vitals, care documentation and claim-ready charges come back into it. One chart for the nephrologists, one workflow for billing, and no second system to learn to start.

Full service

The model that runs without hiring

Enrollment outreach, the care team, device logistics, 24/7 alert triage and billing preparation are CoachCare's payroll. The practice inherits a running program the month it turns on, at a 42.2% practice margin, with no hiring cycle. On-site enrollment is our expense — telephonic outreach converts about 8%, so we staff the clinic instead.

Governance

The practice stays in charge

Your nephrologists set the protocols, sign the care plans and make every clinical decision, and claims go out under the practice's own entity and NPIs. CoachCare supplies the staff, devices, platform and billing preparation under that governance — the operating model an independent group keeps control of.

Service line

One spine under the kidney panel

Continuous blood-pressure and weight surveillance is the early-warning layer for chronic kidney disease, the dialysis panel and the hypertension that drives both. Principal Care Management is written for a specialist managing one complex condition and does not require you to be the primary care physician. Both run as one remote care service line.

ACCESS Model

The same work the CMS model rewards

On the fee schedule the ACCESS Model pays remote care as a risk-based line, and it rewards exactly the between-visit management that keeps CKD and post-discharge patients out of the hospital. The forecast on this page models the reimbursement first; the model readiness sits on top of it.

Aligned

Paid as you enroll — no capital, no lock-in

Fees are per active patient per month; there is no capital outlay and no payroll ramp. Because the forecast is set by enrollment pace, throughput is the lever. If the census does not build, CoachCare does not get paid, and the forecast, Disclosures and workbook behind this page are yours to keep either way.

The ask: a working session to validate the Medicare panel against your own chart counts, scope the Epic interface, and set the go-live cohort across the 31 referring providers and nine offices.